EXPERIENCE
Work
Sr. Graphic Designer | UCare
August 2022 – June 2025
Designed Go-To-Market campaign materials across all lines of business. Influenced TV storyboards and worked on-set with directors and producers. Facilitated photoshoots. Collaborated with digital marketing team and used reporting and analytics to determine best platforms and designs. Influenced strategy and marketing briefs. Conceptualized new brand assets for current and expansion markets. Reviewed and finalized design materials for accuracy and brand consistency. Validated design work for accuracy, grammar and visual coherence across materials.
TECHNICAL
Adobe Creative Suite
InDesign + InCopy
Illustrator
Photoshop, Lightroom + Bridge
Premiere Pro
After Effects
Microsoft 365
Word
PowerPoint
Excel
OneNote
SharePoint
Teams
OneDrive
Content Management Systems (CMS)
Copyeditor | 4sight Health (Freelance)
April 2023 – Present
Proofread weekly email series, commentaries and blogs.
Sr. Graphic Designer | Medica
July 2017 – August 2022
Finalized two separate brand redesigns and created the guide books. Constructed asset libraries. Developed acquisition and member materials for consumers across all healthcare types. Co-branded with providers, including a special merger with Dean Health. Strategized and conceptualized network positioning and utilized user testing/analytics for insight. Lead heavily regulated projects, including language blocks and forms. Supported high-level leadership presentations.
In addition to my design role, onboarded new team members, created project management and design processes, approved press checks, and managed online accounts and DAM. Also was an Employee Giving Campaign committee chair and Volunteer Council member.
Special projects: Annual community reports, Medicare magazines
LMS Graphic Designer | Loffler
September 2016 – July 2017
On-site graphic designer at Medica (same details).
Robohead
WorkFront
Sitecore + Content Hub
Canva
Meta
Figma
Sketch + Invision
AWARDS
My personal accomplishments in both writing and designing:
Design of the Year Pacemaker
Honorable Mention
(Associated Collegiate Press, 2014)
Column Writing
Third place
(New York Press Association, 2014)
During my tenure as Managing Editor at Cardinal Points, we received these awards:
All-American with 4 Marks of Distinction
(New York Press Association, 2014)
General Excellence
Second place
(New York Press Association, 2014)
Top 10 Weekly Tabloids
Eighth place
(Associated Collegiate Press, 2013)
Graphic Designer | Lillie Suburban Newspapers
December 2014 – September 2016
Designed entire newspapers for six publications each week. Designed ads/coupons/fliers and other needed content including special sections and tabs. Sent through pages for plate production.
Night Editor | Press-Republican (Freelance)
February 2013 – May 2014
Chose wire content for News/Spectrum sections. Created mock-ups for hub to design. Edited copy/proofs for News/Sports/Spectrum/
Business sections. In charge of final send-off. Processed pages for plate production.
Education
Saint Mary’s University of Minnesota | 2023
B.S. Marketing
State University of New York Plattsburgh | 2014
B.A. Newspaper Journalism
B.A. Multimedia Journalism